Over the past few days I’ve been publishing my precis of the excellent LinkedIn B2B 2030 Trends white paper from Peter Weinberg & Jon Lombardo. Parts 1 and 2 can be found here (A Refocus on B2B Brand as a Long Term Sales Driver | LinkedIn) and here (Blockbusbuster B2B Marketing | LinkedIn). This is […]
The Death of B2B Hyper-targeting
