When I first started working in advertising back in the early 1990s, I worked on the Lloyds Bank account at a division of famed ad agency Lowe Howard-Spink. The…
Sometimes the old advertising ideas are the best
Tag: advertising
How hard can it be to stand out from the crowd when everyone is identically dressed?
I was recently tasked with reviewing the thought leadership output of several hundred law firms in the US and UK for a major client desk research project. Something that struck…